Posted On March 6, 2015 By In Apple News, Featured With 1470 Views

Strategy Analytics: Apple Watch Will Ship 15 Million Units Worldwide In 2015

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The latest report from Strategy Analytics suggests that the Apple Watch will ship 15 million units worldwide in 2015. Apple will quickly become the world’s number one smartwatch vendor with 55 percent global market share this year.

According to the report, smartwatch shipment is expected to grow from 4.6 million units in 2014 to 28.1 million units in 2015 thanks to yet to be release Apple Watch.

According to the report:

The Apple Watch is the catalyst to ignite the global smartwatch market. Apple’s famous brand, loyal fan base, deep retail presence and extensive apps ecosystem will ensure healthy uptake for its Watch. However, Apple’s first-generation Watch is not yet perfect. For example, Apple’s Watch hardware design is arguably less attractive than some rival models such as the Huawei Watch, battery life may not be as long as many traditional wristwatch owners are used to, and Apple’s premium pricing may be challenging for mass-market consumers. Apple will need to upgrade tangibly its second-generation Watch to stay ahead of competitors later this year.

Exhibit 1: Global Smartwatch Shipments Forecast by Vendor in 2015

Global Smartwatch Shipments Forecast by Vendor (Millions of Units) 2014 2015
Apple Watch 0.0 15.4
Others 4.6 12.7
Total 4.6 28.1
Global Smartwatch Marketshare Forecast by Vendor (%) 2014 2015
Apple Watch 0.0% 54.8%
Others 100.0% 45.2%
Total 100.0% 100.0%
Source: Strategy Analytics

Storm is a technology enthusiast, who resides in the UK. He enjoys reading and writing about technology.

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